LIFESTYLE - Cruiser Series
Style, soul and personallity


At Felt, we believe today’s Cruiser customers are not just looking for comfort and simplicity—they are looking for quality, innovation, durability, and above all, differentiation and style. Simply put, we know today’s Cruiser customers are looking at design details like never before.

We know that most Cruiser owners want their bike to make a statement—one that reflects their individual personality, their background, their style and their standards for quality and excellence. For years, Felt has offered some of the most unique design themes along with the highest quality frames and components in the bicycle world. And for 2009 Felt has delivered the most exciting cruiser lineup in our history.

FRAMES:
FORMING
Felt utilizes one of the most sophisticated tube-forming processes in the industry: Hydroform technology. Hydroforming is a process that utilizes highly pressurized liquid (usually oil) to blow-up or expand a tube from the inside out. A one-piece tube is contained externally by a mold representing the final outer shape. This state-of-the-art forming process allows Felt to design highly complex shapes that are both larger in size and larger in transition (extreme tapers), giving the bicycle both an amazing look and unique identity.

MATERIALS
Within our 2009 lineup, you will find both Steel and Aluminum framesets, providing different design and ride characteristics, while satisfying varied tastes and budgets alike.

Aluminum—The material of choice for riders who desire reduced weight as well as max corrosion resistance, Felt exclusive “Cruiselite” rust-free and lightweight 6061 aluminum frame tubing is found on select bike models.

Steel—Felt utilizes 100% premium hi-tensile steel, offering an affordable alternative to aluminum.

COMPONENTS
When outfitting our cruisers, Felt pushes the envelope with component design. We refuse to cut corners by using generic, off-the-shelf parts. Every component on every bike we sell is either fully-designed in house, or has the “Felt touch” on it. Here are a few examples of the premium Felt-exclusive parts and accessories you’ll find within the line:

Rims—Felt uses super-wide 50mm aluminum rims on many models, as well as extra wide 32mm rims used on other models. These custom rims deliver extra strength, added stability, and plenty of style.

Tires—Felt offers two sizes of our famous “Brick” tire designs. Our 24” x 3.0” Thick Brick offers a stouter look, plus a built-in suspension feel, while maintaining an almost identical outside diameter of a traditional 26” tire. For bikes calling for more classic styling, we employ the traditional 26” x 2.125” size Quick Brick. When mounted to our exclusive wider-than-normal rims, both Brick tires end up with an increased width after inflation, so you win with a wider and more stable feel.

Front Hubs—Many Felt cruisers are specified with custom machined aluminum front hubs, adding to the look, feel and quality of our wheelsets. Our own Felt “Double 5-Star” oversized aluminum hub sets the standard for attitude while enhancing wheel strength and stability. And when we need a smaller hub for just the right look, our machined “4-Window” hub meets the need.

Spokes—All Felt cruisers feature rust-resistant stainless steel spokes. Many bike models take it a step further with heavy-duty 12-gauge spokes for added strength, durability and style.

Grips/Shifters—Felt uses custom grips on every one of our bikes, including grips to specifically fit Shimano Nexus twist-type shifters. Ladies models get an extra design touch with embossed vinyl sleeves and color-coordinated stitching.

Other custom features you’ll find sprinkled throughout our line include double-crown forks, semi-integrated headsets, CNC-machined aluminum chain wheels, model-specific valve caps, license plates, serialized limited-edition badges, saddle bags and custom saddle cover embossing designs.

Beyond the frames and components themselves, Felt has gone the extra mile on our production line, ensuring higher quality and more attention to detail than you have seen anywhere in the past. With superior craftsmanship and materials, cleaner welds, richer paint, and a higher level of polish and chrome plating, we believe you’ll find the Felt Cruiser line delivers it all with peerless style.